Courage, fan. England's team may be entering the next Ashes Test already 2-0 down, however not everyone among supporters is fazed. There is one collective tailor-made for this scenario, a dedicated unit who are arguably the supreme masters of adversity. Have your dreams been shattered? Is the disappointment beneath the weight of failed hopes? Well then, join the Barmy Army.
Even now, their advance guard are moving in on Adelaide, the city where they first came together 30 years ago. England's iconic – and for their size most raucous – travelling fans will be dreaming of an triumphant anniversary upset, reminiscent of the one they saw on that mid-90s tour. But no matter the outcome on the pitch, off it the revelries will be long and loud.
"The on-field action been incredibly disappointing," a veteran states, "but we're the lucky ones, because we're on holiday. It's perhaps harder for the people at home."
Despite a spectacular team failure can't shake this band of battle-tested followers. They've been watching England's batting collapse since before many current players started playing. They've seen more dropped catches than some bowlers have international dismissals. Their personal stats as an Ashes touring group reads: played 37, lost 27, won 6. Those who knows how to endure a series sweep, that would be the long-standing fans.
Without a doubt, on television, the Barmy Army do seem to be ubiquitous this series. Australian cameras at the grounds frequently appear more interested in the Barmies than on their own fans. Sports networks frequently use them as banter-primed buildup to a day's play. Remarkably the cricketers on the field give them a wave, with a supporter portraying a royal figure leading a chorus of a well-known tune.
It's possible that the Barmy Army's dual effect of history and visibility has now masked quite how remarkable their rise of away support has been. In the early 1990s a small group followers were united in wry mockery of their team at England's woeful away record. Today their reputation is so synonymous with the England cricket that their vibrant, "unconventional" crowd is all but an accepted institution. They've definitely come a great distance since the humble beginnings.
One founding member recalls the excited anticipation of the opening day of that pioneering tour. With the Australians making a strong start, he started a modest conga in the stands, winding up the home fans with a song about historical figures. "Home supporters hurled abuse at us, then threw rubbish – the kind of thing that we occasionally encounter today," he recalls. "Yet when we got back our little group of England followers had all participated."
After an early setback, England's tour faced further difficulties. Anyone following the team around the country must have been barmy indeed. When it came to the Melbourne and Sydney matches their ranks had grown to the hundreds. The players, however, came to value their noise at the grounds. When England secured a face-saving victory, a senior player summoned a Barmy Army figure up to the players' area to direct the celebrations. This connection persists.
Additionally, the sheer numbers the Barmy Army can muster are as appealing to the cricket authorities as they are to international stadiums. On this tour alone, their official tours will bring a large number of paying travellers. A variety of events are organised for the significant birthday.
This is, after all, an entity born of love for the game and business acumen. The explanation they mark their founding to a Adelaide game is because that was when they started offering souvenir shirts. The first small batch was so instantly popular – and financially rewarding – that it launched a thriving business. Over the years, the co-founders have helped turn a fan community into an industry-leading sports tourism business.
That carries its own challenges, especially at a time when sport is looking to shed some of its rowdy image. The Barmy Army's directors are keen to point out that a growing percentage of their travelling fans are now women. As norms evolve, the chants have had to get more family-friendly, too. "Comments that were acceptable 30 years ago you cannot utter today, and that's absolutely right," says a spokesperson. "We can't tell someone how to behave in their own space, but we won't support songs that are derogatory."
Will the Barmy Army mellow naturally? The demographic is now nearing the late 40s – similar to the pioneers, who have been pleased to withdraw from the daily operation. One founder is savouring this tour purely as a punter – leaving young professionals to populate the Barmy Army's digital presence. "It's easy to overlook how hard it used to be to organise with each other," he smiles. "We used to do it all by word of mouth – 'everyone's going to the pub!'"
Regarding this Ashes series, the impossible dream of a series victory still lingers, which is classic Barmy Army indeed. Should England succumb in Adelaide … well, the next tour is always an option.
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